HMH – Hospitality Management Holdings Gears Up for ITB Berlin 2016



Top sales executives from HMH – Hospitality Management Holdings will be present at ITB Berlin from 9 to 13 March, 2016 to promote the various hotels under the group. ITB Berlin is celebrating this year its 50th anniversary and has established itself as the world’s leading travel trade show. Over 10,000 companies and organisations from 180 countries will be exhibiting their products and services at the fair this year to over 175,000 visitors.


Laurent A. Voivenel, CEO of HMH – Hospitality Management Holdings, said, “In times of complex markets and rapid global expansion, trade shows such as ITB Berlin serve as the driving force behind the tourism industry. Being the largest gathering of travel professionals and trade exhibitors it continues to be the most important marketplace for the world travel industry and offers the perfect platform for brands such as ours to conduct business, network and exchange knowledge. We expect this year’s ITB to again set the tone for a successful year in tourism by stimulating further growth in this sector. Although we will be promoting all are properties at the fair, we are confident both The Ajman Palace Hotel and Coral Beach Resort Sharjah will benefit especially as they are traditionally quite popular among Germans and also offer excellent MICE facilities”.


In 2015, the number of outbound trips made by Europeans increased about 4.5 per cent during the first eight months. Overall, European outbound travel grew by 13 per cent from 2009 to 2014, reaching a total of 444 million outbound trips last year.


HMH – Hospitality Management Holdings is the Middle East’s first and largest operator in the alcohol-free ‘dry’ segment and has made rapid strides in the industry since its formation in 2003. Laurent took over as the company’s CEO in 2013 moving from Starwood Hotels & Resorts. With a masters in business administration, his key priority has been to give the company a distinct competitive edge among regional players equipping it with the best in technology, human resources, and other essential infrastructure integrating core processes, to put it at par with international hotel chains.


About HMH

Founded in 2003 in Dubai, HMH – Hospitality Management Holdings is a fully-integrated hotel management company that prides itself on being the first hotel chain in the Middle East to offer alcohol-free safe environment. It provides hotel owners and developers a broad spectrum of comprehensive management solutions with five distinct, yet complementary, hotel brands catering to varied market segments from budget to luxury. These include The Ajman Palace Hotel, Coral Hotels &Resorts, Corp Hotels, EWA Hotel Apartments and ECOS Hotels. Through its dynamic operation and strategic expansion in the Middle East and North Africa, HMH has been successful in unlocking a world of opportunities while creating value for its stakeholders, associates, staff members and customers. Its existing portfolio features superb properties located in some of the most desirable destinations across the MENA region, as well as a healthy pipeline of hotels under development.


For more information about HMH please visit



For media contact:

Hina Bakht
Vice President
MPJ (Marketing Pro-Junction)
Mob: +971 50 697 5146

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