In a bid to grow its share of the lucrative Chinese market, The Ajman Palace Hotel is participating in an exclusive roadshow in China being organised from 8th to 25th November. During the period Aftab Mukadam, Director of Sales and Marketing from The Ajman Palace Hotel, will be visiting five key cities in the country including Guangzhou, Shenzhen, Shanghai, Beijing and Chengdu to meet tourism bodies as well as leading tour operators, destination management companies and other trade professionals.
Ferghal Purcell, General Manager of The Ajman Palace Hotel, said, “China is a growing market for us and holds strong potential. The current roadshow is strategically planned in time to attract visitors during the Chinese New Year that will fall from 7th to 13th February 2016. We have created exciting packages for the Chinese New Year as well as added traditional Chinese dishes on our breakfast and restaurant menus. During the roadshow, in addition to promoting our hotel and its world-class facilities, we will also be highlighting Ajman’s latest attractions such as the newly-developed 18-hole Al Zohra Golf Course.”
The UAE is witnessing unprecedented demand from Chinese visitors, therefore, Dubai’s Department of Tourism and Commerce Marketing (DTCM) is working on adding more flights between the two countries in 2016. China’s outbound tourism market is the biggest tourism source market in the world. Despite the country’s economic slowdown, 62 million Chinese crossed the border in the first half of 2015. China is Dubai’s seventh largest tourism source market, and grew the most last year, with 344,000 visitors, up by 25 per cent compared to 2013. In the first half of 2015 Dubai attracted 241,000 Chinese visitors, up by 26 per cent year-on-year. DTCM has four offices in China — in Beijing, Shanghai, Guangzhou and Chengdu.
About The Ajman Palace Hotel
The Ajman Palace Hotel, managed by HMH – Hospitality Management Holdings, is a picturesque sanctuary conveniently located 22 km from Dubai International Airport and 11 km from Sharjah International Airport. Set on a private beach, this alluring hideaway is a heritage resort with a modern spirit. Bringing an unprecedented level of luxury, with captivating views of the Arabian Gulf, the resort is a destination unto itself. Balancing world-class facilities with the legendary Arabian hospitality, it offers 254 rooms, suites and serviced residences, a remarkable range of restaurants and lounges, fabulous meeting and event venues including the largest ballroom in the Northern Emirates ideal for weddings and conventions, as well as an array of leisure and recreation options at Lifestyle Club featuring a Spa and state-of-the-art fitness facility. A magical experience awaits you here.
For more information about the hotel please visit http://www.TheAjmanPalace.com
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